Clarity Ahead

We go deep with qualitative research.

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Trusted insights since 2005

Clarity drives confident decisions.

We specialize in conversational and observational research for creative teams and brands to better understand audiences and opportunities. Whether you’re launching or refining, we turn exploration into direction.

Bespoke Qual for Agile Teams

We collaborate with C-suites, agencies, incubators, accelerators, and in-house teams to plug in seamlessly through:

Qualitative research sprints
Mixed-method programs
Incubator & accelerator collaborations
Founder partnerships

Turning Insights Into Action

Grounded insights; real outcomes.

We immerse quickly, align on learning goals, and surface truths to shape better products and brands experiences through:

In-depth interviews, focus groups, fieldwork & co-creation
Message, feature & brand-positioning testing
Ecosystem mapping, competitive analysis & MVP validation
Stakeholder journey research

We deliver actionable insights at any scale— and we don’t stop there— we advise on strategic and tactical decisions.

Expertise without overhead

Level Up In-House Insights

Whether your team is new, stretched thin, or scaling, we offer hands-on support to bridge gaps and build capabilities.

Coaching & Fractional Consulting Services:

Mentorship, coaching & assessment
Oversight of insights teams & third-party vendors
Implementation of new methodologies
RFP & vendor management for research and tech

About the Founder

Domenica Garvin

Founder & Principal

Breadth and depth from 20+ years serving startups to Fortune 50s as a Research and CX Strategy Consultant across tech, finance, healthcare, media, and retail.Creativity from rising next-gen leaders as an Adjunct Lecturer for nearly 10 years at The New School's Parsons School of Design in the Strategic Design Management program.

Let’s Talk

What questions does your business need answered?

Schedule a short call or message us to explore how we can help you be more insight-led.